CxO Advocacy Booklet

Shaping the AI-powered Future
Flip booklet to communicate Microsoft’s AI approach

Situation

Microsoft wanted to communicate its AI approach to the C-Suite: improve lives, transform industries and impact societies. For that, it wanted a coffee table booklet that could bring together top customer stories and thought leadership from Microsoft and its leaders.

Solution

  • Conceptualized the concept to showcase how Microsoft is leveraging AI to improve lives, transform industries, and impact societies.
  • Curated top stories and thought leadership content and summarized it for the booklet.
  • Designed the booklet, including illustrations to bring AI alive for the reader.
  • Created a flip booklet to provide a great reading experience

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