Case Study: Website Redesign for Company Z

This case study examines the website redesign project for Company Z, which aimed to improve user experience and increase conversion rates. The previous website was outdated and not mobile-friendly.

Objectives

The objectives included enhancing site navigation, optimizing for mobile devices, and improving load times. We aimed to create a visually appealing and functional website.

Process

We conducted user research to identify pain points and preferences. The redesign incorporated a modern layout, intuitive navigation, and engaging visuals.

Results

Post-launch, Company Z experienced a 50% increase in user engagement and a 30% boost in conversion rates. The new website received positive feedback from users.